50 locations. 50 different SEO problems. One system to fix them all.
Multi-location SEO is the hardest problem in local search. Content differentiation, GBP management at scale, per-location scoring, and consistent brand standards across dozens or hundreds of locations. Our AI agents audit every location and build the system that scales.
Free · No credit card · Results in 10 minutes
Multi-location SEO has unique problems. Most agencies can't solve them.
50 locations, same content — Google filters all of them
The most common franchise SEO mistake: identical content across every location page with only the city name changed. Google's Helpful Content Update targets exactly this. The result? None of your location pages rank. We build unique content for each location with genuine local signals.
Audit your location pages →GBP management is chaos at scale
Wrong business hours here. Missing categories there. One location has 200 reviews, another has 12. When you manage 50+ Google Business Profiles, inconsistency creeps in everywhere. We audit every GBP, score each one, and build the management system that keeps them all optimized.
Score your GBP consistency →You can't see which locations are killing your brand
Some locations rank #1, others are on page 4. Some have 4.8 stars, others have 3.2. Without per-location scoring, you're flying blind. We audit every location against the same 21-phase framework and give you a heatmap showing exactly where to focus.
Get your location heatmap →Brand control vs local customization — you need both
Corporate wants brand consistency. Local managers want to promote local events and specials. Both are right. We build a system that maintains brand standards at the corporate level while giving each location the unique content and local signals it needs to rank in its market.
See our franchise approach →Before Agentic Local SEO vs. After for franchises
50 GBP listings with inconsistent categories, hours, and photos across locations
Every GBP fully optimized with standardized categories, local photos, and per-location posts
Identical location pages — 50 versions of the same content with city swapped
50 unique location pages with local data, community references, and genuine area-specific content
Wildly inconsistent — some locations at 4.8 stars, others at 3.2 with no responses
Standardized review system with per-location velocity tracking and brand-approved response templates
Zero locations visible on ChatGPT, Perplexity, or Google AI Overviews
Top-performing locations appearing on 3-4 AI platforms with playbook to roll out to all
No per-location scoring — can't tell which locations need help most
Per-location SEO Health Index dashboard with scoring heatmap and priority recommendations
Enterprise depth. Built for scale.
Per-Location 21-Phase Audit
Every location gets the full 21-phase treatment. Identify your worst performers and fix them first for maximum impact.
Location Scoring Heatmap
Per-location LOCAL-IMPACT + SERP-TRUST scores. See at a glance which locations are strong and which need immediate attention.
Scalable Content System
Templates that maintain brand consistency while producing genuinely unique content for each location — not city-name swaps.
Executive Reporting Dashboard
Monthly reports your leadership team can actually use. Per-location scores, trend lines, and priority actions.
What a franchise SEO audit covers
Multi-Location SEO
Per-location content differentiation, centralized vs local strategy
Local SEO & GBP
Bulk GBP audit — categories, attributes, photos, posts across all locations
Reputation
Per-location review velocity, sentiment, and response rate analysis
Content Audit
Duplicate content detection, location page quality scoring
AI Visibility
Which locations appear (and which don't) on AI platforms
Backlink Profile
Per-location link authority, citation consistency, NAP accuracy
Technical SEO
Site architecture for multi-location, hreflang, canonical setup
Brand SERP
Brand search results per location, Knowledge Panel presence
Plus 13 more phases covering on-page SEO, keyword gaps, speed, topical authority, voice search, CRO, accessibility, and more — per location.
From audit to scale in four steps.
Submit your franchise details
10 minutesBrand URL, location list (CSV supported), and competitive landscape. We handle everything from there.
AI agents audit every location
1-3 hours172 AI agents run the full 21-phase audit per location. For a 50-location franchise, that's 1,050 individual phase analyses — running in parallel.
Review your location heatmap
Same dayPer-location scores, brand-wide trends, worst-performer identification, and a priority-ranked action plan starting with the locations that need help most.
Scale the fixes across all locations
OngoingFix the worst performers first for maximum impact. Roll out what works to all locations. Monthly executive reporting shows progress across the entire network.
Regional franchise. 24 locations. Only 6 ranking in the local pack.
- All 24 location pages had identical content — only city name and address differed
- GBP categories were wrong for 9 locations, hours were wrong for 5, and 3 were unverified
- Review velocity varied wildly: best location had 14/mo, worst had 0.2/mo
- No schema markup on any location page — missing LocalBusiness, Service, FAQ
- AI crawlers blocked site-wide — zero visibility across all 5 AI platforms
- NAP (Name, Address, Phone) inconsistencies in 38% of directory listings
- 24 unique location pages with local community data, weather info, and area-specific content
- Standardized GBP optimization across all locations — categories, attributes, photos, posts
- Per-location review system with brand-approved templates and velocity tracking
- Full LocalBusiness + Service + FAQ schema on every location page
- AI-citable content blocks rolled out to top 8 locations first, then scaled to all 24
- Citation cleanup: NAP consistency brought to 98% across all directories
“We went from 6 locations in the local pack to 19 within 90 days. The per-location scoring heatmap was a game changer — our operations team could finally see which locations needed attention. The AI visibility rollout is something no other agency even offered.”
— VP of Marketing, Regional Franchise
The keywords that matter at scale. Per location.
Brand + Location
Service + Location
Discovery & AI
Three ways to work with us. All built for scale.
Franchise SEO Audit
1-2 weeksFull 21-phase audit per location. Per-location scoring, brand-wide heatmap, worst-performer identification, and a scalable action plan.
- ✓Per-location 21-phase audit
- ✓Location scoring heatmap
- ✓Brand-wide trend analysis
- ✓AI visibility per location
- ✓Executive summary report
Multi-Location Content Build
2-4 weeksUnique, brand-consistent content for every location page. No city-name swaps — genuine local content that Google ranks.
- ✓Unique content per location
- ✓Brand template + local data
- ✓LocalBusiness + FAQ schema
- ✓AI-citable location blocks
- ✓CSV bulk import support
Monthly Franchise SEO
OngoingBulk GBP management, review monitoring across all locations, monthly content updates, and executive reporting your leadership team can act on.
- ✓Bulk GBP management
- ✓Per-location review monitoring
- ✓Monthly content updates
- ✓Citation monitoring + cleanup
- ✓Executive reporting dashboard
Multi-location SEO is getting harder. The brands that systematize first will win.
Google's HCU is eliminating duplicate location pages at scale
Franchises that built 100 identical location pages are seeing rankings collapse. Google wants unique, genuinely helpful content per location. The brands that fix this first gain a massive advantage.
AI search will recommend specific locations — not just brands
When someone asks ChatGPT “where's the best [brand] near me,” AI platforms will recommend specific locations based on reviews, content, and local signals. Locations without optimization won't be recommended.
Per-location performance data is now a competitive advantage
Franchises that can identify underperforming locations, diagnose why, and fix them systematically will outpace competitors who treat all locations the same.
SEO for other industries
What franchise teams ask before they start.
How do you create unique content for 50+ locations?+
Each location page gets genuine local content — area demographics, community references, local climate data, nearby landmarks. We use a template system that maintains brand consistency while injecting unique local signals. This is not city-name swapping.
Can you handle CSV bulk import of our locations?+
Yes. Upload a CSV with your locations (name, address, phone, URL) and we'll run the full 21-phase audit per location. We also support bulk GBP management and bulk content generation.
How do you handle franchisee vs. franchisor control?+
We build a centralized system with local flexibility. Brand standards (logo, messaging, schema structure) are controlled at the corporate level. Local content (community references, local events, location-specific photos) is customized per location.
What if some locations are much worse than others?+
That's exactly what we're designed for. The location scoring heatmap shows you exactly which locations need help most. We prioritize fixing the worst performers first because that's where you get the biggest ROI.
Do you audit every location individually?+
Yes. Each location gets its own 21-phase audit with its own scores. You also get a brand-wide comparison showing averages, trends, and outliers so your operations team can prioritize.
What about citation consistency across directories?+
We audit NAP (Name, Address, Phone) consistency across all major directories for every location. Inconsistencies hurt local rankings. We identify and fix mismatches as part of the backlink and citation audit phase.
Your best location proves the model works. Now scale it to all of them.
Free · 10 minutes · No commitment